In the age of social media platforms like TikTok, authentic influencers are becoming top tier assets for labels, corporations and independent artists partly because because of their role in making any song go viral. In today's time, it is imperative to sign authentic TikTok stars that have a powerful influence on their fans. Canadian/Pakistani TikTok star Umamah Khan aka "mamalowkeyy" is bringing authentic attention to her well-rounded personality and looks. Reaching a significant career milestone of 10 Million TikTok likes is just one of the highlights of her true potential as a future influencer.
Bringing together her taste in music, fashion and comedy, she is one to look out for in the future where diversity is going to be the biggest asset. She's expected to drop her debut "XXX" merch line this winter after teasing artwork hinting at the fact on her Instagram. Follow her on IG & TikTok to stay up to date on all her movements.